podcamp logo_clean.png
  • Branded Podcast Production Solutions

  • What We Do

  • Production Expertise

  • Our Story

  • Contact

  • Blog

  • Lead Balloon

  • PixelSmiths

  • News

  • More

    Use tab to navigate through the menu items.
    • All Posts
    • Lead Balloon Episodes
    • PixelSmiths Episodes
    Search
    Lead Balloon Ep. 14 - Dukakis in a Tank: White House Comms Pros Talk Optics
    Dusty Weis
    • Nov 2, 2020
    • 34 min

    Lead Balloon Ep. 14 - Dukakis in a Tank: White House Comms Pros Talk Optics

    With Josh King and Kevin Sullivan: A staffer from Team Dukakis '88 and his Republican counterpart explore how the most disastrous photo...
    0 views0 comments
    Lead Balloon Ep. 13 - The Squatty Potty Saga and the Science of Going Viral
    Dusty Weis
    • Sep 24, 2020
    • 31 min

    Lead Balloon Ep. 13 - The Squatty Potty Saga and the Science of Going Viral

    With Harmon Brothers CEO Benton Crane: Promoting anti-poo-stink spray and constipation remedies may not be glamorous, but it is highly...
    0 views0 comments
    Lead Balloon Ep. 12 - A Creative in the Corporate World
    Dusty Weis
    • Sep 2, 2020
    • 30 min

    Lead Balloon Ep. 12 - A Creative in the Corporate World

    With David Allen Moss: For outsiders transitioning into the world of marketing, it can be easy to feel like a square peg in a round hole....
    0 views0 comments
    Lead Balloon Ep. 11 - The Emotional Unsubscribe, and other Marketing Automation Pitfalls to Avoid
    Dusty Weis
    • Aug 4, 2020
    • 32 min

    Lead Balloon Ep. 11 - The Emotional Unsubscribe, and other Marketing Automation Pitfalls to Avoid

    With Misty Dykema and Abby Bell from Simantel Group: The difference between "campaign" and "crater" is a razor's edge in the world of...
    0 views0 comments
    Lead Balloon Ep. 10 - Getting Uncomfortable About Race in America
    Dusty Weis
    • Jul 1, 2020
    • 48 min

    Lead Balloon Ep. 10 - Getting Uncomfortable About Race in America

    Professional communicators must be ready to have uncomfortable conversations to address issues of race and police brutality in America....
    0 views0 comments
    Lead Balloon Ep. 9 - The Ritz-Carlton Hail Mary, with Trusted Media Brands CCO Beth Tomkiw
    Dusty Weis
    • Jun 1, 2020
    • 21 min

    Lead Balloon Ep. 9 - The Ritz-Carlton Hail Mary, with Trusted Media Brands CCO Beth Tomkiw

    With a flagship custom publishing account on the line, former Playboy editor Beth Tomkiw goes for broke. The Hail Mary: a last-chance,...
    0 views0 comments
    Lead Balloon Ep. 8 - The COVID Pivot, with Content Marketing Institute Founder Joe Pulizzi
    Dusty Weis
    • May 1, 2020
    • 34 min

    Lead Balloon Ep. 8 - The COVID Pivot, with Content Marketing Institute Founder Joe Pulizzi

    Joe Pulizzi explains how he built his content marketing empire during the Great Recession, and how those lessons apply during the...
    0 views0 comments
    Lead Balloon Ep. 7 - COVID-19: Critiquing the Federal Response with former HHS Spokesman Bill Pierce
    Dusty Weis
    • Apr 6, 2020
    • 52 min

    Lead Balloon Ep. 7 - COVID-19: Critiquing the Federal Response with former HHS Spokesman Bill Pierce

    Plus, Busting Coronavirus Myths with Epidemiologist Dr. Maria Sundaram Communicating with the public during a crisis is as critical as it...
    0 views0 comments
    Lead Balloon Ep. 6 - HBO's McMillion$: The PR Crises Behind the Hit Docu-Series
    Dusty Weis
    • Mar 24, 2020
    • 30 min

    Lead Balloon Ep. 6 - HBO's McMillion$: The PR Crises Behind the Hit Docu-Series

    With Directors James Lee Hernandez and Brian Lazarte, as well as PR Agency Owner John Boyanoski Everybody remembers the McDonald's...
    0 views0 comments
    Lead Balloon Ep. 5 - The Seinfeld Press Conference, with Tim O'Brien
    Dusty Weis
    • Mar 2, 2020
    • 26 min

    Lead Balloon Ep. 5 - The Seinfeld Press Conference, with Tim O'Brien

    It might be tough to imagine these days, but public relations work still got done in the era before cell phones and broadband. Somehow....
    0 views0 comments
    Lead Balloon Ep. 4 - We Don't Do Ribbon Cuttings, with Patrick McSweeney and Katrine Strickland
    Dusty Weis
    • Feb 5, 2020
    • 23 min

    Lead Balloon Ep. 4 - We Don't Do Ribbon Cuttings, with Patrick McSweeney and Katrine Strickland

    Patrick McSweeney is a cliché warrior. If it's a hackneyed, over-worn marketing and PR trope, he’s gone to battle against it. But when...
    0 views0 comments
    Lead Balloon Ep. 3 - Bud Light's Corn Syrup-Fueled Ad War, with Neil Caskey and Paul Gatza
    Dusty Weis
    • Jan 1, 2020
    • 27 min

    Lead Balloon Ep. 3 - Bud Light's Corn Syrup-Fueled Ad War, with Neil Caskey and Paul Gatza

    During Super Bowl LIII in 2019, Bud Light launched a new advertising strategy that was... unconventional, even for them. Instead of frogs...
    0 views0 comments
    Lead Balloon Ep. 2 - City Hall Self Destruct, with Jim Bohl, Bill Arnold and Jim Owczarski
    Dusty Weis
    • Jan 1, 2020
    • 28 min

    Lead Balloon Ep. 2 - City Hall Self Destruct, with Jim Bohl, Bill Arnold and Jim Owczarski

    At the end of his first week working in public relations, Dusty Weis did something so dumb, he could have been fired on the spot. During...
    0 views0 comments
    Lead Balloon Ep. 1 - Grumpy Cat's Grumpy Manager Vs. the Wax Museum, with Jesse Russell
    Dusty Weis
    • Jan 1, 2020
    • 24 min

    Lead Balloon Ep. 1 - Grumpy Cat's Grumpy Manager Vs. the Wax Museum, with Jesse Russell

    It was supposed to be a historic day at Madame Tussauds wax museum in San Francisco. The storied attraction was launching, not only the...
    0 views0 comments
    1
    2
    • facebook
    • twitter
    • linkedin

    ©2022 by Podcamp Media.
     

    podcast academy button.jpg