With a flagship custom publishing account on the line, former Playboy editor Beth Tomkiw goes for broke. The Hail Mary: a last-chance, desperation plan with ...

I was going to title this, "Advice I Wish I'd Gotten When I Was Starting My Career in Media." But then I realized I probably did get this advice, maybe even ...

Joe Pulizzi explains how he built his content marketing empire during the Great Recession, and how those lessons apply during the Coronavirus pandemic. There...

Plus, Busting Coronavirus Myths with Epidemiologist Dr. Maria Sundaram Communicating with the public during a crisis is as critical as it is difficult. And i...

Wow. What a time this is to be a startup small business owner. What a time this is to be anyone, I suppose. The COVID-19 Coronavirus poses a very real threat...

With Directors James Lee Hernandez and Brian Lazarte, as well as PR Agency Owner John Boyanoski Everybody remembers the McDonald's Monopoly sweepstakes. But ...

It might be tough to imagine these days, but public relations work still got done in the era before cell phones and broadband. Somehow. But like the show Sei...

Patrick McSweeney is a cliché warrior. If it's a hackneyed, over-worn marketing and PR trope, he’s gone to battle against it. But when you choose creativity ...

During Super Bowl LIII in 2019, Bud Light launched a new advertising strategy that was... unconventional, even for them. Instead of frogs or "wazzap" guys or...

At the end of his first week working in public relations, Dusty Weis did something so dumb, he could have been fired on the spot. During a meeting with one o...

It was supposed to be a historic day at Madame Tussauds wax museum in San Francisco. The storied attraction was launching, not only the first animatronic exh...

‘Tis the season for thinkpieces speculating what the future holds in 2020 and beyond. And one of the top predictions in this blog post from Pacific Content i...

When I was 17 years old, I walked into Scott Thompson’s office wearing the only suit I owned (from prom!), handed him my resume and asked for a job at his ra...

"Do something original, or don't bother." This is the blunt assessment I share with potential clients when I first meet them about the branded podcast produc...

Okay. Pet peeve time. A while back, I was listening to a competitor’s podcast, just to scope them out. I'll admit, I was entertained for a while. Until, tha...

Check out the latest episode of the AEM Thinking Forward Podcast, produced by Podcamp Media! As AEM celebrates its 125th anniversary this year, we celebrate ...

Check out the latest episode of the AEM Thinking Forward Podcast, produced by Podcamp Media! Statistics show that up to 90 percent of construction job site ...

Check out the latest episode of the AEM Thinking Forward Podcast, produced by Podcamp Media! Just about every major player in Silicon Valley and the auto ind...

This summer marks the 17th anniversary of my first time hosting an "on-air" interview, and it's still one of my favorite parts of the job. One of the reasons...

The picture above is the inside of my recycling bin. It sits outside my back door, and every time I go to the mailbox, this is the closest that 95% of my inb...