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Lead Balloon Ep. 62 - Modernizing the Way We Communicate About Road Closures (Especially During an Emergency) with Map Apps, feat. Scott Oppmann from ArcGIS
Local municipalities and DOTs need to get with the times. Most people get travel information about road closures from Google Maps, Apple...
Dusty Weis
7 hours ago20 min read
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Lead Balloon Ep. 61 - Will Wikipedia survive Artificial Intelligence? And Can A.I. Survive Without Wikipedia?
Is ChatGPT killing its own Golden Goose? Wikipedia readers consume nearly one billion articles per day from the online encyclopedia. In...
Dusty Weis
Jul 3031 min read
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Lead Balloon Ep. 60 - Recession Lessons from Content Marketing Institute Founder Joe Pulizzi: Double Down, Dig In
When everyone else goes quiet, your voice carries that much further. In the world of business, yet again, things looks grim. A brewing...
Dusty Weis
Jun 2523 min read
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Lead Balloon Ep. 59 - Bot Farms Have Made Social Media Engagement Metrics Meaningless, with Eric Schwartzman
If anyone can spoof the algorithm, does that mean everyone has to? What you see online is not real. This has long been a reliable axiom...
Dusty Weis
May 2822 min read
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