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Lead Balloon Ep. 45 - Replaced by Chat GPT: Are Creative and Copywriting Jobs Threatened by A.I.?
We meet one of the "first wave" of workers laid off in the Artificial Intelligence revolution, and look ahead to the future of creative...

Dusty Weis
Aug 1, 202323 min read
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Lead Balloon Ep. 44 - How a Real Life Ad Agency Inspired the Robin Williams Sitcom, "The Crazy Ones"
Life at Leo Burnett served as a constant source of comedic inspiration for John R. Montgomery and Rob Davis. Every professional...

Dusty Weis
Jul 5, 202332 min read
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Lead Balloon Ep. 43 - Brands Don't Have the Rizz: Gen Z Slang Is Falling Flat in Marketing
We prove conclusively, WITH SCIENCE, that brands are only hurting themselves when they co-opt youth slang. "How do you do, fellow...

Dusty Weis
Jun 1, 202326 min read
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Lead Balloon Ep. 42 - OkCupid During the Covid Pandemic: PR Messaging and Online Dating Apps
Social distancing could have been cataclysmic to the world of online dating, but OkCupid chose to embrace it anyway. When the unstoppable...

Dusty Weis
May 2, 202330 min read
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Lead Balloon Ep. 41 - Deepfakes: How Communicators Must Prepare Now for this Reputation Threat
In recent weeks, deepfake disinformation attacks have exploded, and experts say a new era of strategic communication tactics must arise....

Dusty Weis
Apr 4, 202329 min read
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Lead Balloon Ep. 40 - In Event of Moon Disaster: The Greatest Speech Never Given
Lost for 30 years in the Nixon archives, today it is hailed as a work of rhetorical and poetic genius. It has been called “The Greatest...

Dusty Weis
Mar 1, 202328 min read
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Lead Balloon Ep. 39 - Pernicious Copyright Robots: PicRights & the Practice of "CopyRight Trolling"
They're Targeting Your Corporate Blog, Your Company Website and Even Your Social Media, and They Can Level Hefty "Settlement" Payments...

Dusty Weis
Jan 31, 202330 min read
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Lead Balloon Ep. 38 - The Bud Light CoRntroversy, Revisited: Miller Lite Strikes Back
A classic episode re-mastered, with new insights from the CCO of Molson Coors. Now with 50% new footage! During Super Bowl LIII in 2019,...

Dusty Weis
Dec 21, 202232 min read
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PixelSmiths Ep. 14: Beacon Pines w/ Creative Director Matthew Meyer
An Austin, TX-based creator finds that the best way to make music for games is to make your own games. On this episode, Larry & Clinton...
Larry Kilgore III
Dec 16, 202223 min read
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Celebrating 20 Years Behind a Mic With Dusty Weis's First Audio Boss, Scott Thompson
20 years ago, Dusty Weis—host of the Lead Balloon Podcast and founder of Podcamp Media—got his first job behind a microphone. Dusty was...

Dusty Weis
Dec 15, 20221 min read
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PixelSmiths Ep. 13: Genesis Noir w/ Jeremy Abel & Evan Anthony of Feral Cat Den
An artistic duo from New York creates an interactive, narrative, noir experience. On this episode, Larry & Clinton speak with Jeremy Abel...
Larry Kilgore III
Nov 18, 202221 min read
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Lead Balloon Ep. 37 - Blue Angels Ride Along: Becoming the First Podcast to Fly with the Blue Angels
Dusty gets strapped into an F/A-18 Super Hornet to learn how the US Navy does media relations. For the U.S. Navy Blue Angels flight...

Dusty Weis
Nov 1, 202234 min read
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PixelSmiths Ep. 12: Teenage Mutant Ninja Turtles: Shredder's Revenge w/ Game Designer Frederic Gemus
How a Canadian game developer went from making AAA game titles to working for an indie studio. On this episode, Larry & Clinton talk with...
Larry Kilgore III
Oct 28, 202218 min read
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Lead Balloon Ep. 36 - The US Navy Blue Angels: Public Affairs and Marketing at 500 Miles Per Hour
Lead Balloon embeds with the world's most elite, "high-tempo, ready-to-rock-and-roll" public affairs and marketing team. The U.S. Navy...

Dusty Weis
Oct 4, 202237 min read
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Lead Balloon Becomes the First Podcast to Fly with the U.S. Navy Blue Angels
Award-Winning PR and Marketing Storytelling Podcast Embeds with and Profiles the Blue Angels Public Affairs Team, Records Jet Ride-Along...

Dusty Weis
Oct 3, 20224 min read
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PixelSmiths Ep. 11: SILT w/ Tom Mead and Dom Clarke of Spiral Circus Games
A surreal underwater puzzle game by two new-comers from Bristol, U.K. On this episode, Larry & Clinton speak with Tom Mead and Dom...
Larry Kilgore III
Sep 23, 202223 min read
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Lead Balloon Ep. 35 - Post-Cold War Trip to Uzbekistan Boosts Fundraising for UJA's Operation Exodus
With Dick Grove and Ron Friedman: Fundraising was a challenge in the wake of the iconic Rabin-Arafat handshake at the White House in...

Dusty Weis
Sep 1, 202222 min read
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PixelSmiths Ep. 10: Cursed to Golf w/ Chuhai Labs Game Director Liam Edwards
A game lover from the U.K. moves to Japan to follow his dreams On this episode, Larry & Clinton talk with Liam Edwards, Game Director for...
Larry Kilgore III
Aug 26, 202241 min read
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Lead Balloon Ep. 34 - Murder in Boston Blamed on Sega's Virtua Cop Video Game, with Lee Caraher
Did a shooter train for his revenge rampage by playing a hands-on arcade game? A public relations true crime investigation. Also...

Dusty Weis
Aug 2, 202236 min read
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PixelSmiths Ep. 9: Children of Morta w/ Dead Mage Studio Director Amir Fassihi
The growth of an indie studio over the span of a decade. On this episode, Larry & Clinton talk with Amir Fassihi, Studio Director at Dead...
Larry Kilgore III
Jul 22, 202227 min read
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